Over usage of anything has never ended up being the strength many think it is. It always ends up being the downfall, and using multiple H1 tags to fool search engines can never help or affect.
While many think that using it can trick the search engine, they fail to notice that Google does not sometimes bother with it, and it is not that easy to trick. So, it is always important to choose the right SEO company to assist you with the right set of SEO Strategies.
What is an H1 Tag in SEO?
The most significant header tag (most probably the web page title) on the Page is H1. It is usually set apart from other subheadings or titles by its formatting.
It’s contained within <h1> </h1> tags in HTML code.
A good strategy for organizing your content is using headers to divide large document sections. H1 tags are reserved for the title, while h2 tags indicate sub-sections, h3 tags indicate sub-points, etc.
Difference Between H1 Tag and Title Tag
Many tend to confuse the H1 tag and Title tag to be the same. Even though the Title tag is one of the most essential factors of SEO, it has nothing to do with the H1 tag.
The title tag, which is enclosed as <title> in HTML code, will not be seen on the page in any way, unlike the H1 tag. A title tag is seen on the page only when it appears on the browser tab name.
The page title, on the other hand, may not be on the page, but it is what helps web crawlers know what the page is about.
Why is H1 Tag Important In SEO?
Now that we know how H1 tags and Title tags differ, we skip on to what makes H1 tags unique and essential in SEO.
The work of search engines, whether Google, Yahoo, or Bing, all depends on how they can give users the most relevant and accurate answers to their queries.
Now, this is why their number one priority lies in comprehending your website. If only it could understand your site, it could figure out if yur site is the most relevant answer to the user’s query.
H1 and other headers are directly involved in making it easier for web crawlers to understand the site.
Everyone is in a rush towards something; to be honest, we do not have time to read everything someone says.
So, you may write a well-articulated blog, but not everyone will admire its beauty, so they will skim it if they get what they want.
In order to make that easy for readers, H1 tags and other header tags are crucial. So, the better your h1 tags, the better the chance of users staying interested in your page.
Are Multiple H1 Tags Bad For SEO?
Now comes the big question, are too many H1 tags bad for SEO because some think that adding many H1 tags actually helps in ranking.
The truth is, it does nothing for your site. Now with HTML 5, adding a good number of H1 tags is more common even with that; unless the H1 tags are optimized, it has no effect.
Instead of leaving it to the fate of web crawlers to understand the page, adding more H1 tags help Google understand the site better, leading to better ranking in the SERPs.
But this cannot be done randomly, you need to optimize it properly to serve as a plus and not be considered just noise.
How to Optimize H1 Tag For SEO?
Use Headings to Organize Your Content Structure
Header tags provide structure and context to the article. The reader can use them to discern how the information will be best presented in the text.
Importance of Keywords in Header Tags
Google uses headings to understand the context of a page, so it’s worthwhile to include keywords in header tags.
Single H1 tag
Using multiple H1s on a page won’t hurt your SEO. However, it’s probably not good to use more than one since readers infer it is the main title and may be confused or irritated by the repetition.
Come up with Good Creative Headings
When writing a page, it’s important to brainstorm the title. The H1 (the first heading) should be eye-catching, attractive, and descriptive of all page content.
Use Header Tags to Divide Text
The text must be easy to read, both for humans and search engines. The contents must be well structured well by using header tags for good readability.
Optimize Your Site’s Headers for Featured Snippets
Using header tags to mark up the structure of a page will help with ranking in Google’s featured snippets.
Optimize your <h1> through <h6> tags for long-tail search terms and then answer the query below using text within <p> paragraph tags.
To ensure your post ranks high in the SERPs, use smaller subsequent titles to outline lists.
Header Tags Should be Consistent
The layout of a website should maintain a consistent appearance, and the design should be consistent throughout all pages on the site, even if the font style or other details change. If you use capital letters on one page, you should use capital letters on all pages.
Like everything else, as long as there is a method to our madness, it will work. Keep yourself updated on how to optimize your H1 tags, and never shy away from writing to us about your doubts.
We at Ahbiv deeply believe in helping startups, and small-scale businesses meet their potential as soon as possible in cost-effective ways so let us know how we can help you with our SEO Services. Contact us for a Free Site Audit!